Partner Thoughts

Knowledge Inspires^SM

At Burton-Taylor, we take pride in helping our clients find new and profitable ways to conduct business. We encourage our clients to take a "free thinking" approach to problem solving because it often results in unique and groundbreaking successes.  B-T employ the same free thinking approach in finding ways to improve our own services. In fact, it was our open-minded approach that led us to creating new business models such as Do-It-Yourself Consulting (DIY Consulting), and that are embodied in our very service mark; Knowledge Inspires^SM.

 

Why NOT To Hire Consultants

It may sound odd, but Burton-Taylor often serves its clients best by helping them avoid the need to hire consultants.  Of course B-T are known for helping clients significantly expand their opportunities by dramatically improving three key business disciplines; Market Intelligence, Strategic Planning and Revenue Generation, but we often accomplish this by helping our clients to help themselves. We do that through our DIY Consulting model.

To many, DIY Consulting sounds like an amateur approach to solving professional business challenges. In reality, nothing could be further from the truth because the DIY model utilizes the most professional and qualified talent in the industry; the client's own resources.  With Burton-Taylor leading the processes, and client resources completing the research, strategy or execution, we've found that our customers benefit not only from reduced cost but also from a level of retained market, competitor, strategic and customer knowledge that often goes far beyond that of their competitors.

In the end, Burton-Taylor is very happy to contribute on all levels, but we are free-thinking enough to recognize that a minimum contribution on our part will, in some cases, result in a maximum benefit to our clients.

 

The Burton-Taylor Service Mark

"Knowledge Inspires^SM"; it’s the Burton-Taylor service mark, and it represents our core values of Insight, Integrity and Innovation.
 
For B-T, “Knowledge” implies a level of insight that only comes from the wisdom gained through broad experience, which in our case means a history of successful business leadership in North America, South America, Europe and Asia. It means a level of wisdom gained through the management of business units, marketing divisions, product management teams, development groups and sales organizations in the information, financial and software industries. It means a wisdom we draw upon to help you improve your company’s performance, and it means that we expect to contribute to the wisdom that your teams carry forward.
 
Knowledge, to Burton-Taylor, also implies integrity; the integrity built upon honest, transparent business practice. The same honest practice that is borne by our pledge of guaranteed results. It implies the integrity of our data and the processes we use to collect and cleanse it on your behalf. It implies that we respect your integrity and privacy, as well as the integrity and privacy of our sources and contributors. It implies B-T conducts its business with the same high level of integrity with which you conduct your own.
 
The word “Inspires” drives all of our work because to us it implies innovation; the type of innovation that led to our trademarked Hourglass Analysis^TM which produces the amazingly detailed Add: Advanced decision data^TM and Rev: Rapid execution variables^TM output. It implies the kind of innovation that produced our unique, in-depth Taylor-Matrix^TM customer needs displays and defined FAST Mover Advantage^TM opportunities in developing markets. It implies the enthusiasm with which we utilize our Market Intelligence, our Revenue Generation and our Strategic Planning practices to help you target new and profitable opportunities. And most of all, the word "Inspires" implies the free-thinking approach that we employ to find new ways to help your business exceed expectations.

For you, and for Burton-Taylor International Consulting LLC, Knowledge Inspires^SM.

 

Douglas B Taylor
Managing Partner
Burton-Taylor International Consulting LLC