What We Do
 
What We Do

Expand Your Opportunities

Who says you can’t see your future?

Through our research and consulting services, Burton-Taylor helps market data, information, news or software companies clearly see their target markets, their competitive environment and their opportunities.  We help them see their paths of greatest reward and least resistance, and we help them define specific actions that ensure the future they see today is the one they achieve tomorrow.  B-T are recognized for helping global, regional and local market data, information, news or software companies see their future and expand their opportunities by using our proprietary Hourglass AnalysisTM to dramatically improve three key business disciplines; Market Intelligence, Strategic Planning and Revenue Generation.


Hourglass AnalysisTM - fancy name, simple process, phenomenally profitable results

Burton-Taylor’s trademarked Hourglass AnalysisTM provides a structured, yet customizable business consulting approach that helps your company clearly target new opportunities, define new strategy, and plan new actions to maximize growth. Hourglass AnalysisTM creates your industry’s most detailed set of market, competitor and user needs information. We call this information Add: Advanced decision dataTM, and it forms the foundation upon which your growth strategy will be built. After defining the strategy, Hourglass AnalysisTM results in a clear set of actions to implement your plans. We call these actions Rev: Rapid execution variablesTM, and they detail the steps needed to ensure success. Of course, all Add/Rev output supports the unique Market Intelligence, Strategic Planning or Revenue Generation needs of your business.

 

You may view sample Hourglass AnalysisTM research, strategy and revenue generation extracts by clicking the choices listed in the hourglass diagram below. Additional samples may be found by visiting these detailed sector/customer research, company/product strategy and sales/marketing plan pages.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

If you have received a code to download a specific research sample, please enter it on the Research Request page.

 

ADD:  Advanced decision dataTM

Add: Advanced decision dataTM is your industry's most complete set of market, competitor and customer data ever produced, and the foundation for any business plan. It is tailored specifically for your company’s sector, region or unique challenges. You may view samples of Burton-Taylor’s Add: Advanced decision dataTM by clicking one of the data choices listed in the hourglass diagram above.

REV:  Rapid execution variablesTM

Rev: Rapid execution variablesTM are the specific actions required to successfully implement your business plan and result in the generation of new revenue. They are detailed, actionable and measurable. You may view samples of Burton-Taylor’s Rev: Rapid execution variablesTM by clicking one of the variables listed in the hourglass diagram above.

 

Burton-Taylor Services

Burton-Taylor's deep global expertise and proprietary processes provide your business unparalleled guidance in the critical areas of Market Intelligence, Strategic Planning and Revenue Generation.  Specifically, we serve our clients by helping them meet complex challenges in the areas of:

 

Market Intelligence Strategic Planning Revenue Generation
  • Market Sizing Analysis

  • Market Share Analysis

  • International Market Research

  • Customer Research

  • Competitor Research

  • Needs Analysis

  • Gap Analysis

  • Trend Analysis

  • Market Segmentation

  • Opportunity Analysis

  • Industry Overviews

  • Target Market Definition

  • Special Projects

  • Company Strategy

  • Small Business Strategy

  • Business Unit Strategy

  • Market Entry Strategy

  • Business Development Strategy

  • Growth Strategy

  • Value Proposition Definition

  • Product Segmentation

  • Channel Strategy

  • M&A Opportunity

  • Partner Opportunity

  • Profit Improvement

  • Special Projects

  • Sales Plans

  • Marketing Plans

  • Go-To-Market Plans

  • Messaging & Collateral

  • Sales Tools

  • Sales Training Plans

  • Prospecting Plans

  • Marketing Metrics (ROI)

  • Pricing

  • Customer Relationship Management (CRM)

  • Channel Management

  • Special Projects

   

Latest Burton-Taylor News

May 5, 2010

Financial Time - Deutschland

Bloomberg auf allen Kanälen

Mit seinen Datenterminals hat sich Bloomberg in der Finanzbranche unentbehrlich gemacht. Damit das so bleibt, dringt der Dienstleister immer tiefer in die Medienbranche vor - und zeigt den Rivalen, wie man Informationen profitabel vermarkten kann. 

Full Story

This story, as well as all Burton-Taylor news may be accessed through the Press Room link below.

view

Latest Burton-Taylor Research

May 10, 2010

Financial Market Data/News Demand, 2010 & 2011 - Global Survey Results

 

Burton-Taylor surveyed 76 global market data or news vendor executives, users and consultants, asking them to forecast 2010 and 2011 spend by individual market data user segments, by individual regions and for individual product types. The results show a clear "demand compass" from hedge funds to risk managers, from West to East and from desktops to datafeeds.

 

This report, as well as all Burton-Taylor free or for purchase research, may be requested through the All Research link below.

view